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When Self-Improvement Becomes Self-Abandonment: A Person-Centred Critique of Hustle Culture
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January 18, 2026
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Your journey to wellbeing starts here—book a session today and take the first step toward personal growth and healing.
Everyone’s story is different. While life can be challenging, sometimes we all need a space to pause and reflect. Therapy offers a supportive environment to understand your feelings, find clarity, and grow at your own pace.
Let me know what brings you to therapy a this point, or feel free to just ask anything. I’ll respond with times for a brief introductory chat and a brochure with session details.
reach@aleksandrawellbeing.com
Aleksandra Tsenkova is a certified psychotherapist, author and speaker with extensive international experience in the field of mental health. Originally from Bulgaria and of half-Russian descent, she spent seven formative years of academic and professional development in the United Kingdom, which brought a global perspective to her work. Today, she works with international clients from diverse cultural backgrounds, offering therapy in English and Bulgarian.
Aleksandra holds a BSc in Psychology and Counselling, a Postgraduate Diploma, an MA in Counselling and Psychotherapeutic Practice specialising in Person-centred therapy, a Diploma in Coaching and is certified further in Dialectical Behavioural Therapy and Polyvagal-informed Work. She is also a member of the British Association for Counselling and Psychotherapy (BACP).
Focused support for specific challenges, transitions, or decisions. Clear, practical sessions to help you steady yourself and move forward.
Deeper exploration of patterns, emotions, and experiences. We work at a pace that respects your capacity and needs.
A consistent, trustworthy space for reflection and growth — many clients choose this for continued wellbeing.
Aleksandra Tsenkova’s mission is to create a compassionate and empowering therapeutic space where individuals can explore their emotions, heal, reconnect with their true selves and find the perfect rhythm for their lives.
My mission is to provide psychotherapy that empowers people across the world to connect with their authentic selves. I strive to create a safe, compassionate space where individuals can feel understood, supported, and free to grow at their own pace.
What sets me apart is my ability to blend empathy with practical tools for growth, helping clients navigate challenges while building resilience and self-awareness. My international experience and multicultural perspective allow me to connect with people from all walks of life, making support accessible, inclusive, and globally relevant.
I work daily with people from diverse backgrounds, providing both short and long-term psychotherapy. My practice is grounded in the person-centred approach, which means I meet you where you are, without judgment, and support you in discovering your own way forward.
Having lived and worked internationally, I bring a global perspective to therapy. I’m passionate about supporting clients across cultures, creating a space where differences are respected, and where every individual can feel safe, seen, and empowered to grow.
Reaching your mental health goals has never been easier.
Tell me what brings you to therapy at this point in your life.
Let’s meet online for an introductory conversation. You can ask questions and get a feel for how we might work together.
We discuss the rhythm that suits you best — short-term, long-term, or ongoing support.
I will send you a brochure with prices and available packages.
We create a grounded space for exploration and growth — at a pace that feels manageable and respectful.
“Definitely made a change in my attitude towards myself and helped me get on my feet, very friendly and easy to build rapport with and the best therapist I’ve had!”
“Lovely 9 weeks with you. Thank you for everything you did for me, all the acceptance and understanding.”
“You helped me get my clean slate.”
“Aleks, I only want to say than you and also to tell you that what you do works and you’re really good at it.”
“Aleksandra was super helpful! She was warm, understanding and insightful, even after one session. Highly recommend her for all folks needing a supportive listening ear in their life. Thank you again.”
“Now I feel confident. Confident in who I am and in what I can do. Now I know I can do anything I put my mind to.”
My pricing is designed to be both effective and flexible, offering options that suit different needs and budgets without compromising on quality of care.
Once you get in touch, I’ll send you a brochure with details about session fees. If you’d like to book a few sessions in advance, there are options designed to support your ongoing journey.
The Humanistic Movement reminds us that a person is not a problem to be solved, but an endless source of meaning and potential.
Rogers trusted in people. So do I. Not because I have simply studied his theory — as someone who believes in something understood — but because I have lived it, both within myself and in my work with others. This is why this book exists: as an invitation to Bulgarian readers to discover an approach that places not the diagnosis, but the person at the centre.
This contemporary book builds on that legacy, weaving together new research and modern perspectives to offer a fresh and deeply relevant understanding of the Person-Centred Approach for today’s world.
Cultivating clarity, growth, and emotional health through compassionate support.
Fill out the contact form, and I’ll get back to you during my office hours.